Western Hunting Self-Promoter Identifying Traits
By Mountain Pursuit
Hunting Self-Promoter = Any Person who produces hunting media (video/photos/podcasts) with the intention of monetizing it through advertising, product sales, memberships, subscriptions, etc.
Western Hunting Self-Promoter Identifying Traits:
- 2 or more of 5: Instagram Page, Youtube Channel, Website, TV Show, Podcast
- Self identification as a "Hunter" or "Predator" on Facebook, LinkedIn, website "About" section, Instagram page or Youtube Channel
- Same Hunting-Related Course, Gear, Product, Membership, Subscription or Service offered for sale across multiple social networks
- Individualized Logo-Wear
- Purposely over-glorify western hunting media to increase customer excitement and induce purchases/sales
- Video/Podcast/Blog Post explaining how "I/we built my/our brand"
- Heavily photoshopped portrait photo for website, Facebook, Instagram or YouTube channel home page
- Multiple Heavily photoshopped Instagram stream portrait photos wearing Camo, and/or holding bow/rifle
- Multiple Instagram grip and grin trophy dead animal photos of the same animal, but from different t angles
- Huge volume of gear-related content including interviews/hunting trips with sponsor company employees/founders
- Training photo wearing his own or his sponsor's logo wear
- Any shirtless photo ... esp. training or shooting bow
- Any Gear Unboxing Video - esp. of sponsored-provided gear
- Individualized discount codes for sponsor's and/or advertisers products (i.e. "Cameron", "Gritty", "meateater", “Randy” etc.) and links to the codes on instagram/Facebook/website pages
- Huge volume of gear-related content including interviews/hunting trips with sponsor employees, founders.
- Obvious product placement in hunting videos and/or frequent product mentions in podcasts/blog posts
- Multiple Bag Dump video(s), blog post(s) or podcast(s)
- Annual shed hunting photos/videos
- Bow Build video(s)
- Any Gear Unboxing Video
- Multiple photos of packout carrying antlers
- Sponsored by MTN OPS, Wilderness Athlete, Heather's Choice, OnX Maps, Yeti, First Lite and/or Black Rifle Coffee
- Photo with entire dead animal draped across shoulders
- Photo holding up a just-butchered elk back strap
- Hunting Video/photo/podcast content came before product development (Argali, Gritty Bowman, etc, Born & Raised Outdoors, Elkshape, Exo, etc.)
- Multi-podcast appearances and active membership in the hunting industry Circle Jerk - celebrity hunters, hunting movie producers, gear/clothing manufacturers, internet hunting service companies (gohunt.com, etc.), podcasters, and approving mainstream hunting nonprofits who stroke each other daily to keep content machine producing, audience growing, and money rolling in.
